L'Atalanta is already in the future with zondacrypto

Atalanta and zondacrypto are solidifying their relationship. As of this season, the European cryptocurrency exchange is also sleeve sponsor on the first team’s official jerseys in the UEFA Champions League, as well as on those worn in Serie A and Coppa Italia.

Przemysław Kral, CEO of zondacrypto, told Sportal.co.uk: “This choice represents an important step in our second line of business, related to sports. We feel that this is the right time to express ourselves. The marketing strategies we are developing are solid and reliable and allow us to bring energy and new opportunities globally”.

“The digital and cryptocurrency marketing market in Europe is one of the fastest growing. We are ready to do innovative things, welcome new people into our family, and change mindsets: sports marketing is not just business, but a way to create community and generate human value” he added.

“We believe that American rules and European rules are similar: in the end, what matters is the ability to build trust and convey new visions. It is a special time and we are really happy that more and more people are being open and helpful. Joining this family means sharing a path of total transformation of the mentality in sports marketing”, concluded Przemysław Kral, recalling its ambassadors such as Giorgio Chiellini and other important partnerships, including the one with Rakow Czestochowa.

The Polish team in fact plays its home matches at the Miejski Stadion Piłkarski, which since last May has changed its name to become zondacrypto Arena.