On August 29, *La Nazione* was printed in purple to celebrate Fiorentina
To mark Fiorentina’s centennial, on Saturday, August 29, La Nazione is offering a special multiplatform program: the print edition, digital platform, and social media will come together to retrace a century of history, passion, and triumphs for the Gigliati.
For the occasion, the newspaper will offer a unique, collectible editorial experience:
Special edition at newsstands – For the first time, the entire Florence edition of the newspaper will be printed in purple, a historic tribute to the city’s colors. As a free supplement, readers will find a collectible magazine packed with interviews, in-depth features, and reproductions of the front pages of *La Nazione* that chronicled the defining moments of this century of Fiorentina history.
Dedicated digital hub – The lanazione.it website features an online special — accessible at lanazione.it/speciali/100anni-fiorentina — that brings together articles, photo galleries, and valuable archival materials.
Special “IL SECOLO VIOLA” Promotion – To allow all fans and readers to follow every update and piece of exclusive content dedicated to the centennial without restrictions, the “Il Secolo Viola” digital promotion has been launched; it can be viewed and subscribed to at lanazione.it/landing/promo-ilsecoloviola/index.html.
Social Media Coverage and Live Streams – Throughout the day on Saturday, the newspaper’s social media channels will cover the celebrations with exclusive content, video clips, and live streams.
“BUONGIORNO FIRENZE” Newsletter – Subscribers to the newspaper’s morning newsletter will receive a special edition on Saturday, the 29th, entirely dedicated to the centennial. To subscribe for free, simply visit quotidiano.net/newsletters.
“Telling the story of Fiorentina’s 100 years means telling the story of the very soul of Florence—a visceral bond that La Nazione has chronicled day after day throughout this century of history. – says Agnese Pini, editor-in-chief of QN Quotidiano Nazionale, La Nazione, il Resto del Carlino, Il Giorno, and Luce! – “With this special edition bathed in purple and featuring unprecedented cross-platform coverage, we want to pay tribute to a great collective passion, giving fans and our readers an indelible, collectible keepsake.”
