Sofia Goggia as Paola Egonu: the new commitment of the blue champion

Sofia Goggia as Paola Egonu: the new commitment of the blue champion

Ski champion Sofia Goggia è the new Armani ambassador. Spokesperson and face of the brand, the Bergamo-born skier will wear Giorgio Armani suits for institutional occasions and EA7 Emporio Armani garments for sports performances. Reporting this è l'Ansa.

Sofia Goggia joins other Armani athlete testimonials starting with the fall/winter 2023/24 season.

Among the various sports personalities who are currently testimonials for the Italian fashion company are tennis players Fabio Fognini, Simone Bolelli, Lorenzo Sonego, Alexander Bublik, Nikoloz Basilashvili, Veronika Kudermetova, volleyball players Paola Egonu and Simone Giannelli, and swimmer Simone Barlaam.

Sofia Goggia will start World Cup competitions on Oct. 28 in Solden: the goal è to hit her fifth World Cup downhill.