Jannik Sinner, Allianz’s Global Brand Ambassador, returns to speak in Milan
Jannik Sinner, Allianz’s Global Brand Ambassador—who until just a few days ago was the world’s No. 1 tennis player—and Giacomo Campora, CEO of Allianz Italia, will be among the key participants at an event scheduled for Tuesday morning in Milan. “An opportunity to take a closer look at the vision and values that unite Allianz and Jannik Sinner, through the experiences and choices that have shaped their partnership,” the multinational giant—active in the insurance, banking, and asset management sectors—stated in a press release.
The collaboration was officially announced on January 29, with a multi-year global partnership that made the Allianz Group the official partner of the South Tyrolean champion, winner of four Grand Slam titles. At the heart of the agreement are shared values such as resilience and excellence, understood as the ability to consistently achieve the highest levels of performance through disciplined training, mental strength, and a strong team. Another pillar is the empowerment of children and young people through education and sports, thanks in part to Allianz’s support of the Jannik Sinner Foundation, which promotes programs that enable young people to explore the world and their place in it.
In presenting the agreement, Sinner stated: “I am delighted to announce this partnership with Allianz. Over the years, I have learned that success in sports, as in life, is forged through resilience, preparation, and the willingness to push beyond one’s comfort zone. A strong team is the driving force behind every achievement.” Campora himself had described the tennis player as “an example of sportsmanship, simplicity, style, and determination in achieving his goals,” emphasizing how Jannik’s constant pursuit of excellence is the same spirit that drives Allianz employees every day.
The tagline accompanying the partnership, “For you, only the best service” (“We are here to serve”), encapsulates this shared spirit and is featured in campaigns starring Sinner as Global Brand Ambassador, aimed at customers, employees, distribution partners, and fans around the world. Allianz has thus joined the Italian tennis star’s portfolio of global partners, which includes brands such as Rolex, Nike, Gucci, Lavazza, and Expedia. The agreement came after an extraordinary 2025 season for Sinner, during which he won six titles—including the Australian Open, Wimbledon, and the ATP Finals—and reached the final in all four Grand Slam tournaments.
This partnership with tennis is just the latest chapter in Allianz’s commitment to sports. The Group has been a partner of the Paralympic Movement since 2006 and, since 2021, has also served as the Global Insurance Partner of the Olympic Movement—a partnership that will continue through the 2032 Brisbane Games. In Italy, the Allianz Tower in Milan has been home to the Milano Cortina 2026 Foundation since 2020, while the company has served as Presenting Partner for the Paralympic Torch Relay and has been a Top Partner of the Fiamme Oro Sports Group since 2022. For over 25 years, it has also partnered with FC Bayern München and hundreds of local sports clubs and associations.
