Sky Sports, European cups kick off
European Cups kicking off
More teams, more soccer, more entertainment: the big stars of’Europe are playing in Sky House of Sport. It’s very close now, from September 17 on Sky and streaming on NOW the new European Cups arrive, 51 unmissable UEFA nights for 527 total live matches, a’unique adventure to be experienced as at the stadium. Restarting at the top between history and innovation: UEFA Champions League, UEFA Europa League and UEFA Conference League bring a new format that will multiply excitement and suspense. Great expectations for the 8 Italian teams protagonists of the three continental competitions, with the spotlight on the UEFA Champions League, ready for a momentous change that will offer more matches and more clashes between the big names already in the initial phase. And, for the first time in history, 5 Italians on the field: Inter, Milan, Juventus, Atalanta and Bologna. Sky and NOW will broadcast exclusively 185 of the 203 matches of the 2024/2025 season (including the preliminaries of the playoffs that took place in August) until the final in Munich on May 31, 2025. Revolution in format also for the UEFA Europa League and the UEFA Conference League, with all 342 matches to be lived exclusively on Sky and NOW also thanks to Diretta Gol. A new, long adventure that will extend until 2027 and that Sky Sport will report day after day thanks to a unique editorial coverage: the week of the matches will be analyzed starting from training sessions, with news and live interviews of the eight Italian and top international teams, for a long pre-match that will reach the immediate eve of the matches.
It starts Tuesday September 17 with the debut of the new UEFA Champions League and its “league phase” with the fascinating challenges of the single round, the championship of Europe. On the two evenings a week dedicated to the most prestigious of the European Cups, on Tuesdays and Wednesdays – also on Thursday, Sept. 19, in the opening week – the Lady of Europe, Federica Masolin will conductà Champions League Show, the pre- and post-match studio with the soccer legends who make up the Sky Sports team, to analyze and delve into the themes of all matches while stimulating football debate. Paolo Condò will be the “first” journalistic signature, while Mario Giunta – presenter also of the Europa League studio, every Thursday – will propose news, statistics, curiosities” and in-depth spaces. The correspondents from the fields will ensure timely updates and interviews with the protagonists, with a novelty;: on the occasion of some matches, they will also conduct dedicated pre-match and post-match to the individual event, to ensure all the most relevant matches a great coverage even in case of overlaps. On Thursday will be the day of UEFA Europa League and UEFA Conference League, in a renewed and even more dynamic version: for the former, the start of the challenges will exceptionally take place on Wednesday, September 25; for the latter, on October 3.
“Coached” by coach Fabio Capello, Sky Sport’s great talent team takes the field to narrate the European Cups: Zvonimir Boban, Alessandro Del Piero, Beppe Bergomi, Esteban Cambiasso, Paolo Di Canio, Luca Marchegiani, Alessandro Costacurta, Blerim Dzemaili, Massimo Gobbi, Giancarlo Marocchi, Michele Padovano, Lorenzo Minotti, Riccardo Montolivo, Fernando Orsi and Aldo Serena. A dream team that can boast a total of 11 UEFA Champions League trophies in its trophy cabinet. Among the new additions to the team are two newcomers, commentator Stefano Borghi and young creator Lisa Offside.
A show that begins before the matches, gets into the thick of the event and continues beyond the ninety minutes of play thanks to non-stop coverage by Sky Sport 24 and its always-open windows overlooking’Europe. Great attention, as always, to technology: it will be possible to experience the’atmosphere and adrenaline of the most extraordinary stages of European soccer thanks to innovative aerial shots with Robycam, dedicated drones and Mini Ultra Motion cameras from the sidelines. Development and experimentation to also improve the viewing of matches produced by Sky Sports during the season, such as the new“slomo” hyper-defined and the’implementation of augmented reality directly on the actions on the field. And again, audio effects will enter a new dimension to make the viewing experience even more immersive and complete. All with the best in technology and viewing quality, thanks to the Sky Sport 4K channel, for Sky Q satellite, Sky Glass, Sky Stream customers. Also available for European Cups Sky Sport Plus, to access match center, results and standings, the Split Screen (for Sky Q satellite customers) to follow two live events simultaneously on the same screen and always be at the center of the action, and the Sky Go APP.
In the weeks dedicated to the UEFA Cups, Sky Sport will guarantee, as always, a rich and capillary coverage, which will not be limited to the matches, but will start from the days before the European challenges. Everything there’è to know will be on the all news channel Sky Sport 24: from links from retreats of Italian teams and major international clubs to live trainings and interviews with coaches and players. In particular, from Monday to Friday, at 2 p.m., space will be given to Euro Show, hosted by Valentina Mariani and Niccolò Omini; while every Monday at 9 p.m. appointment with Champions League Preview, for all the previews on the week’s Cups topics. It will take the field in the evenings of Tuesday and Wednesday, with a triple appointment in the company of Champions League Show, which at 6 and 7:30 p.m. will guide fans towards the kickoff of the afternoon and evening challenges, those of 6:45 and 9 p.m. To follow, from 11 p.m., highlights, commentaries, interviews and updates post-match, so as not to miss a single moment of the emotions of the matches. An appointment that will see also the presence of exceptional guests, guest stars not only belonging to the world of soccer. All this in a futuristic studio, where augmented reality will enrich and complete the editorial narrative and allow the viewer to participate in’the 360-degree sports event. On Cup Thursdays, the UEFA Europa League and UEFA Conference League pre-match and post-match will be hosted by Mario Giunta. Tuesdays through Thursdays at 6:45 p.m., Open Field Europe, an in-depth Cup space with links, news and interviews. On Tuesdays and Wednesdays, at midnight, After Party, with commentaries by Sky Sport talents in the studio of Federica Masolin, who will also conduct a new column at the end of the European week, on Thursdays: After Party – Best of Europe, the program that in one hour, from 23.30, will reconstruct everything that è happened in the three days of continental challenges, with comments from those who experienced firsthand the emotions of the matches, to relive all the best of the Cups. In addition to the talent, Sky Sport journalists and the signatures confirmed for this season as well, including Marco Bucciantini and Gianfranco Teotino, will be protagonists of the story.
Highlights, results and rankings in the Tuesday, Wednesday and Thursday 1 a.m. appointment with Goleador Europa. Specials, in-depth reports, historical matches and original productions will enrich the offer for subscribers: on the first day a special episode of Federico Buffa Talks, a conversation of the narrator with director Federico Ferri, dedicated to the stories that made us excited “in the nights of Cups and champions” will be aired.
After a season that has seen the skysport.it become a reference point for European soccer fans, a great season dedicated to the Cups is about to start again on Sky Sport’s digital channels as well. The focus will be increasingly on live event coverage, quality in-depth coverage and synergy with talent. It builds on the site’s strong performance, including 10 million Unique Users, 70 million Pageviews and 33 million Video Views. Massive also the coverage provided by the official social accounts of Sky Sport, which in the past season collected about 5 thousand posts, 82 million interactions and over 600 thousand video views. Not forgetting the great novelty Sky Sport Insider, the “reading” room” of the House of Sport, the new in-depth editorial space of the site with the most prestigious signatures and champions of the Sky Sport team, and the daily newsletter Spoiler.
And again, FantaChampions Sky Sport, fantasy soccer on the UEFA Champions League. Each fantasy footballer will be able to predict the results of the matches and choose which players to field for each match: four, plus a fifth who will be selected by the assistant coach.
In addition, for the launch of the new format of the UEFA Champions League, rapper Shade, pseudonym of Vito Ventura, has composed an original song for Sky that combines his passion for music and soccer. Shade è also an actor, voice actor and freestyler, known for his ironic style and writing skills.
È on air the big Sky campaign dedicated to the new UEFA Champions League on Sky Sport, “The Greatest Show on Earth”. Conceived by Sky Creative Agency and on air on all major TV channels and digital platforms, the campaign represents the sequel to the previous episodes starring Federica Masolin as the first officer, in a brilliant game of metaphors between the world of soccer and the world of the sea. The common threadè a mission that is revealed little by little, a fantastic adventure in the conquest of a treasure that is hidden in the seas of soccer: the new format of the top European competition, even more compelling and full of top matches. On stage the 5 Italian teams qualified for the first time all together, with the extraordinary participation of their respective “captains”: in order of appearance, Lautaro Martinez (striker, captain of Inter Milan and last season’s top scorer in Serie A), Dusan Vlahovic (Juventus striker), Riccardo Orsolini (Bologna striker), Gianluca Scamacca (Atalanta striker) and Mike Maignan (Milan goalkeeper). “Everything is happening, and we will see it together”: è the promise of Federica Masolin, who exceptionally plays the role of commander of the seas alongside’ “officer” Alessandro Costacurta. Spyglass in hand, the face of Champions on Sky watches together with Federica the’approach of dozens of galleons on the’horizon, which for the’occasion are represented, in an exceptional set, aboard the marvelous Nave Palinuro of the Italian Navy. The “best crews of’Europe” represent the teams in the field since September for the top European competition, engaged from day one in a long series of top matches. And among the crews also stand out the sailing ships of the five Italians, with officers, coffers, big soccer stars on boarding and balls“fired” from one galleon to another as if they were cannon shots. The metaphor è immediate: the spectacle of the UEFA Champions League this year è assured.
Great Italian and international soccer è starring in Sky’s House of Sport seven days a week, with a 2024/25 season of more 1,900 matches and more than 4,000 hours of live coverage, including in-depth and analytical studios. On Sky and streaming on NOW the Serie A Enilive -three matches out of ten per day placed in new evening slots, the return of the big matches with at least 30 of the best 76 matches in the league including four direct clashes between the biggies-, the Serie C NOW and exclusively the English Premier League and the German Bundesliga . Skyè also the home of the major European club competitions of the most beloved team sports: in addition to the three UEFA tournaments, also the’EuroLeague and’EuroCup basketball and the CEV Champions League men’s and women’s volleyball
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