Carlos Alcaraz makes a surprise appearance and blows the runners’ minds with his 'Vamos!'

Fresh from his appointment as HiPRO’s Chief Progress Officer, multiple Slam champion Carlos Alcaraz made a surprise appearance in Madrid in recent days to encourage runners, in his first official act in his new role.
Armed with a megaphone and his iconic “Vamos!”, Carlos charged participants with energy as they crossed the finish line of a 5-kilometer run through Casa de Campo Park in Madrid.

His motivational presence marked the launch of HiPRO’s first “Progress Sessions” – a new initiative designed to inspire people to pursue personal growth, whether it’s putting on running shoes for the first time, or pursuing professional goals. Carlos knows that having HiPRO as part of his nutrition gives him the protein he needs to support him on his journey, from breathtaking serves to unstoppable recoveries.

At the end of the run, Carlos awarded participants with celebratory mementos of their achievements, underscoring the message that progress can take many forms. All participants were also able to try HiPRO’s “Progress” high-protein flavors, created especially for this event.

“Inciting the runners and seeing their determination and energy up close reminded me how powerful a progress-oriented mindset can be – said the Spanish outfielder. “Whether it was someone&#8217s first 5K or their 100th, every runner was chasing their own version of growth, and that&#8217s what this initiative is all about. I am proud to have been a part of HiPRO’s first Progress Session and to support a community that continues to move forward, step by step.”

This appearance marks the start of Alcaraz&#8217s first initiative as Chief Progress Officer. Through his multi-year partnership with HiPRO High Protein, he will continue to inspire a global community to embrace its own definition of progress.